The implementation of the heritage marketing within 2 Italian luxury fashion brands with foreign ownership.
(You have to pick 2 of the following companies, choose the ones with best info available for the purpose of the dissertation. Choose between: Gucci, Emilio Pucci, Bottega Veneta, Valentino).
Project Structure
The project should consist of the following chapters:
0) Abstract (if necessary for a better result)
1) Introduction, industry background
2) Literature review
3) Methodology (Primary data source, secondary data source)
4) Findings & Analysis
5) Conclusion, recommendation and discussion
6) Flow of the dissertation, referencing, appendixes
Important: for the primary data it is necessary to combine a brief survey (closesed ended questions) to customers of the chosen brands in order to understand the effectiveness of the use of the heritage marketing strategy from that specific company, plus some official inf0 from the actual company. (Not particular data bases are necessary)
Qualtrics software can be a useful tool for the survey.
Let our team of professional writers take care of your essay for you! We provide quality and plagiarism free academic papers written from scratch. Sit back, relax, and leave the writing to us! Meet some of our best research paper writing experts. We obey strict privacy policies to secure every byte of information between you and us.
WE WRITE ESSAYS FOR STUDENTS
Tell us about your paper and we will find the best writer for your essay.
Write My Essay For MeORDER ORIGINAL ANSWERS WRITTEN FROM SCRATCH
